Saturday, May 26, 2018

The End of The Music Store Experience

Once upon a time going to a music store was an extraordinary experience. Consumers would spend hours browsing through records, appreciating their covers, discovering...

Gibson’s Bankruptcy and The Generational Change in Consumers’ Interests

Recently the music industry was shaken by some pretty sad news: Gibson, the iconic guitar manufacturer has filed for bankruptcy. The news came as an...

New Study: Comparing Music Streaming Users and Vinyl Buyers

Currently at MusicStats.org we are developing a study to contribute to a fast growing consumer behavior phenomenon: The transition from ownership of products to the...

Profitable Music Revenue Streams: Mark Merchandise Off The List

One of the main premises of marketing is: The best way to create profitable relationships with customers is by developing valuable products for them....

Comparing Male and Female Perceptions and Behaviors Towards Music

We all know the typical stereotypes surrounding girls and guys in regards to music. But what’s really true about it? Who attends music events...