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Perception and Behaviour

Study: Luxury, Experiences and Happiness

What is happiness for you? Happiness is very difficult construct to define. it is undeniably complex and equally fascinating. Perhaps the greatest purpose of life,...

Sound, Sensation and Experience: The Formula 1 Crossroads

I absolutely love the Formula 1 Experience. The creation of experiences happens mostly by the stimulation of human senses. Live music concerts, parties, games, stadiums...

Who Buys Vinyl? A Consumer Analysis Based on Gender

At MusicStats.org we have developed a series of studies focusing on understanding the general perceptions and behaviors of streaming and vinyl buyers. Vinyl have interestingly...

Are Vinyl Buyers More Involved With Music Than Streaming Users?

The Resurgence of Vinyl and Music Involvement There are numerous indications of the return of vinyl. A new industry is resurfacing and suggesting a possible...

Study: Comparing Music Streaming Users and Vinyl Buyers

Currently at MusicStats.org we are developing a study to contribute to a fast growing consumer behavior phenomenon: The transition from ownership of products to the...