Thursday, January 17, 2019
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Sources and References

Music and Advertising: List of Selected Scientific Publications (2018-2000)

In this article I present a selection of publications discussing the link between MUSIC and ADVERTISING. To facilitate the review, I have separated the publications...

44 Relevant Websites All Marketing Students Should Follow

Are you a marketing student or professional that wishes to be currently updated with the most important industry and societal news? Very frequently during my...

The Main Academic Conferences for Marketing Scholars

Have you ever attended a marketing conference? In case you have not, you should. They can be an incredible experience. Conferences represent the main opportunity for...

Interesting Marketing Concepts: “The Golden Circle”

From the series of interesting marketing concepts, here is one that might be useful for students, practitioners, researchers and even Musicians (!): "The Golden...
Hans Rosling standing on the stage, presenting Dont Panic - The Truth About Population Sizes

Documentaries: Don’t Panic – The Truth About Population (Prof. Hans Rosling)

"We live in a world of relentless change. Huge migrations of people to new mega-cities filling soaring skyscrapers and vast slums, ravenous appetites for...